Comparison

Mixpanel vs Plausible

Overview

Product analytics for teams who build better products

Mixpanel is a product analytics platform for tracking user events, analyzing funnels and retention, and running A/B experiments to improve digital product experiences.

Plausible

Simple and privacy-friendly alternative to Google Analytics

plausible.io →

Plausible is a lightweight, open-source web analytics platform that is GDPR-compliant by default, providing essential metrics without cookie banners or personal data collection.

Features

—Event tracking
—Funnel analysis
—Retention cohorts
—User segmentation
—Flows (user paths)
—A/B experiments
—Dashboards
—Data pipelines

—Cookie-free tracking
—GDPR compliant
—Pageview and session analytics
—Custom events and goals
—Funnel analysis
—Custom dashboards
—Email reports
—Open source self-hosting

Pricing

Mixpanel

freemiumFree plan available

Plan	Price	Notes
Free	Free	Includes 1 million monthly events free, plus limited session replay allowance.
Growth	$0.28/mo	Usage-based pricing at $0.28 per 1,000 events after free allowance, with volume discounts.
Enterprise	Contact sales	Custom enterprise pricing and support.
Startup	Free	Eligible early-stage startups can receive the first year free.

View pricing page →

Plausible

subscriptionFree plan available30-day free trial with no credit card required for hosted Plausible; self-hosted open-source deployment is also available.

Plan	Price	Notes
Self-hosted Open Source	Free	Free software; you provide hosting and operations.
Growth	$9/mo	Hosted plan starting at 10K monthly pageviews.
Business	$19/mo	Hosted plan with more advanced reporting features; scales with traffic.
Enterprise	Contact sales	Custom hosted volume and support.